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Hello! My name is Rachel, and I love coffee, whiteboards, and making awesome things.

 

Things i’ve made

GE  THE MESSAGE PODCAST & ARG

GE THE MESSAGE PODCAST & ARG

GE  UNIMPOSSIBLE MISSIONS

GE UNIMPOSSIBLE MISSIONS

RED CROSS  SMOKE ALARM CAMPAIGN

RED CROSS SMOKE ALARM CAMPAIGN

VISA  YOU + WE FILM

VISA YOU + WE FILM

VISA  MADE FOR EVERYONE ANIMATION

VISA MADE FOR EVERYONE ANIMATION

VISA  MAGIC DOOR

VISA MAGIC DOOR

GE  OCTOBRELLA

GE OCTOBRELLA

TROPICANA  HALF THE SUGAR PRINT

TROPICANA HALF THE SUGAR PRINT

CHRISTOPHER & DANA REEVE  VIDEO

CHRISTOPHER & DANA REEVE VIDEO

ABQ BALLOON FIESTA  INTERACTIVE POSTERS

ABQ BALLOON FIESTA INTERACTIVE POSTERS

CHANGE.ORG  CHANGE POLITICS APP

CHANGE.ORG CHANGE POLITICS APP

MIT/BOSTON CHILDREN’S  GLOBAL PRODUCTS

MIT/BOSTON CHILDREN’S GLOBAL PRODUCTS

 

How I got here

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I am a storyteller, a breakfast enthusiast, a boxer, and an aspiring novelist. I’m also a fire fighter’s daughter, a sister to an Army ranger, and someone who thinks about the kind of world I want my someday-family to live in.

After graduating with a degree in design and web development, I made the jump into the advertising world in New York City, where I produced a wide variety of projects—from unconventional digital experiences and branded content to traditional advertising mediums, such as print and broadcast. I now work as a human-obsessed designer & engineer focused on making the world better by making better things. I am currently a MS Fellow with the IDM program at MIT in Cambridge, MA.

I think best with a pencil in my hand, strive to learn from everyone I encounter, and never take myself too seriously. I hope to give a TED talk some day—Here's to doing something worth talking about.

PLaces I’ve been

Profile

I am an enthusiastic “maker” with experience in advertising, interaction design, film, and product design. I began my career as an art director for an advertising agency in New York City, where I produced a wide variety of projects—from unconventional digital experiences and branded content to traditional advertising mediums. I’m currently building my skills as a human-obsessed engineer focused on making the world better by making better things. I am currently a MS Fellow with the IDM program at MIT in Cambridge, MA.

EDUCATION

Massachusetts Institute of Technology ‘19 (Expected)
MS in Engineering & Management, Integrated Design & Management (IDM)

Belmont University ‘14, Magna Cum Laude
BFA, Design Communications, Minor in Web Development

Experience

BOSE • Concept Engineer
June 2018–Feb 2019,  Cambridge, MA
Developed, prototyped and tested new product concepts. Proactively developed a framework for strategic brainstorming across multiple engineering teams.

seymourpowell • Futures / Product Design Researcher
Jan 2018–Feb 2018,  London, UK
Delivered trend analysis and design research as part of a small, interdisciplinary product team.

BBDO • Art Director
March 2016–Present,  New York, NY
Generated and executed conceptual advertising campaigns for General Electric, Visa,Tropicana, and The American Red Cross.

BBDO • Junior Art Director
March 2015–March 2016,  New York, NY

BBDO • Art Direction Intern
June 2014–March 2015,  New York, NY

Enactus Belmont • Student Creative Director
October 2012–May 2014,  Nashville, TN
I formed and led a group of student designers to create branding, direct mail and promotional materials for non-profit clients, as well as an annual report for national business competitions. 

AWARDS

Cannes Gold Lion: Cyber, 2016
Cannes Gold Lion: Entertainment, 2016
D&AD Graphite Pencil: Branded Content, 2016
One Show Gold Pencil: Cross Platform Content, 2016
Art Directors Club Gold Cube: Digital, 2016
Webby Awards Best Use of Native Advertising, 2016
Young Gun Award Content and Engagement, 2015